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Exclusive resources, articles, webinars, and training materials for BTA members.

BTA MEMBER RESOURCE HUB

Value Building 101 Series

Value Building Part 1: BTA Article - Criteria

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Value Building Part 2: The Value Building Sales Process

Download The Slides Here

Value Building Part 3: The Proposal

Coming Soon

BTA Member Sales Resources

BTA Article: Are You Onboarding Your Salespeople Correctly?

Essential reading on how to properly onboard new sales hires for maximum performance.

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Legendary Sales Leadership Webinar

Watch the full webinar on what it takes to lead a high-performing sales team.

Watch The Webinar Here

The 7 Step Execution Plan Leadership Handout

A practical handout for sales leaders to implement the 7-step execution plan.

Download Handout Here

MPS Webinar Slidedeck

Presentation slides from the Managed Print Services webinar.

Download Presentation Here

MPS Checklist

A checklist to help your team execute on Managed Print Services opportunities.

Download Checklist

Education Webinar Deck

Presentation slides from the education-focused sales webinar.

Download Presentation Here

Sales Training Course

Enroll in the free BTA sales training preview course on our Academy platform.

Enroll In Free Course Here

Onboarding Guide

A comprehensive guide to onboarding new salespeople the right way.

Contact Us for Access

Modern Sales Training Offerings

Whether your reps need a foundation, your veterans need a higher gear, or your managers need to learn to lead — there's a program built for exactly where your team is right now.

Most Popular · Start Here
Tier 1
For your salespeople
"The foundation your sales team is missing."
12 weeks. 12 virtual classes. Online Academy access. Cohorts capped at 10. Enroll the reps you're counting on — so they can prospect, run real meetings, and build value by week 12.
12 Weeks Live via Zoom Cohorts of 10
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Tier 2
For your tenured reps
"Phase 2 for your tenured reps."
AI-powered territory planning, team prospecting competitions, advanced closing, creating urgency in deals, and strategies to improve the profit generated from your proposals.
12 Sessions Live via Zoom Advanced Training
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Tier 3
For your sales managers
"Your managers were top reps. Nobody taught them to lead."
Turns your player-coaches into real sales leaders — built on Legendary Leadership, Mastering Your Management Process, and Coaching Your People to Success.
10 Classes Live via Zoom 90 Min Each
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Specialty Programs

Targeted training for specific needs

BTA Industry Fit
For office technology dealers
"Every rep on the floor selling MPS — not just a specialist."
Covers assessments, contracted print, and page-based revenue. Gets your full team selling MPS, not just the one rep who already knows it.
Workshop Format Live via Zoom Office Tech
Get Program Info
4-Week Standalone
For teams leaving margin on the table
"Your reps can close — they're just leaving money on the table."
For teams that have prospecting handled and just need tactics on selling deals with higher profit margins. Four weeks, focused entirely on deal structure and value.
4 Weeks Live via Zoom Deal Structure
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Ongoing Membership
For reps committed to top-performer status
"The ongoing coaching your top reps need to stay at the top."
3 group coaching sessions per month with Derek — covering prospecting, running meetings, and deal structure. Full Academy access included.
3 Sessions/Month $50–$100/mo Academy Access
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Let's Meet For a Quick Intro!

Schedule a 30-minute call to discuss how Modern Sales Training can help your team.

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